The convenience food and drink category is dynamic and characterised by solutions that are easier to prepare, transport and consume. The growth in the market stems from the needs of consumers who have increasingly busy lifestyles. The flourishing market is forecast to be worth £21.7 billion by 2021, a significant leap from the £15.1 billion that was recorded in 2015, according to IGD Retail Analysis.
An innovative poultry split pack created by LINPAC in collaboration with Tesco Plc. and Cargill has been awarded ‘highly commended’ in two categories at the prestigious UK Packaging Awards, which were held at Grosvenor House, London yesterday (27 October).
Fish and seafood are gaining popularity year on year as disposable incomes increase and consumer awareness around the health benefits of the protein increase. In order to keep up and to celebrate National Seafood Week, LINPAC has analysed five key trends that are seen as shaping the market in coming years.
Hurray! It’s National Cake Week. What better excuse to consume endless slices of the nation’s favourite sweet treat? LINPAC has identified five key trends in bakery that are likely to affect consumer behaviours and shape new innovations in the category.
LINPAC Senior Holdings Limited, Wakefield Road, Featherstone, West Yorkshire, WF7 5DE
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