The 2015 roll out of LINPAC Fresh seminars is kicking off this month (June), with the first seminar in Verona focusing on the Protein sector.
The seminars are designed to show delegates how the choice of correct packaging can help improve their company efficiency retail performance and delight consumers. The workshops have been very well received by LINPAC partners in recent years.
The first seminar in 2015 is in Verona with the focus on the Protein sector. Numerous experts in the field will be presenting their latest ideas and new perspectives on the packaging industry. They will be analysing the future scenarios for the food industry and will illustrate how the market will be affected by social, economic, political and technological changes.
Buyers of food packaging will have the opportunity to discover the latest products and technologies currently under development which could bring huge benefits to all those working in the supply chain and professionals working in food processing will also be able to observe how new materials and the latest packing processes and packaging are able to preserve the freshness of products by reducing waste, and product losses, thus saving money.
There will also be plenty of information relevant to retailers across Europe. Retailers will be able to determine what types of packaging keep food fresher for longer, while ensuring maximum visibility of the product on display at the store, to drive sales.
Among the speakers at the inaugural Verona event will be Cristiano Madama, Director General of LINPAC Packaging Verona, Richard Cabeza, CEO of LINPAC Spain and Italy, Fabio Musati, Business Development Manager of Barrier Films Group, LINPAC Pontivy, Alan Davey, Innovation Director of LINPAC and Joanna Stephenson, Managing Director of PHD Marketing and Strategy.
The Verona seminar is the first in a series across Europe, with another two programmes planned for Italy in September and October. The series of seminars will then be extended to France where a one-day seminar will tackle the developments in Prepared and Chilled Food and finally the UK will also be hosting an event to support the meat, fish and poultry sector.