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#Learnhow LINPAC helps consumers reduce food waste

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Food waste

Did you know that you and your family are probably wasting £60 a month by throwing away almost an entire meal a day?
A recent report by the government's waste advisory body, the Waste & Resources Action Programme (WRAP) shows that Britons are chucking out the equivalent of 24 meals a month, adding up to 4.2 million tonnes of food and drink every year that could have been consumed. Almost half of this is going straight from fridges or cupboards into the bin. One-fifth of what households buy ends up as waste and around 60% of that could have been eaten.
In spite of massive innovation in packaging, which can significantly extend the shelf life of a wide range of foods and drinks, there has been little or no progress in reducing meat and fish wastage, with Britons still throwing away the equivalent of 86 million chickens every year.
The top three foods being thrown away uneaten in British homes are bread, potatoes and milk. The equivalent of 24 million slices of bread, 5.8 million potatoes and 5.9 million glasses of milk are being wasted daily, while even cakes and pastries make it into the top 10 most wasted items.
Our Director of Innovation, Alan Davey, says: “Over the past couple of years there have been a number of reports which have demonstrated how important it is for retailers, food manufacturers and the packaging industry to work closer together to tackle this problem and educate the public about food waste, sell-by-dates and how to preserve their food at home.
“It would not be wrong to say that if packaging was invented today it would be regarded as one of the greatest green technologies due to its protective and preserving qualities. Quality packaging can significantly reduce waste across the entire supply chain by giving food a longer shelf life and ensures food can be transported around the world safely and securely.”
Alan believes food packaging companies are working smarter than ever before to develop packaging which is lighter, more sustainable and more recyclable yet which is still fit for purpose in terms of protecting, preserving and presenting food to a high standard.
Changing global demographics, for example the increase in single-person households, also had an impact on pack design, he says. Research carried out by Defra showed single-person households to be the worst offenders when it comes to food waste, throwing away 22% of the food they buy.
Such a figure led LINPAC to launch our split pack range for fresh and cooked meats. The packs, which allow contents to be divided into separate portion-size compartments, in modified atmosphere packaging (MAP), mean consumers can store food in the fridge for longer without compromising food safety.
While food waste remains such a major problem for the environment, it is essential for all the links in the food supply chain to play their part in solving the problem. At LINPAC Packaging, we are acutely aware of our role in helping consumers minimise waste by designing innovative packaging solutions which enable them to only select the food they want to use and in maximising the shelf life of stored products in their homes.
Well-designed packaging can help consumers buy the right amount of food and then keep it in the best condition for longer. LINPAC Packaging split packs are designed so that the consumer can buy a tray of four chicken fillets for example, open one side of the pack and use two of them, then put the remaining two back in the fridge in a pack which is still completely sealed, with all the properties of an unopened pack.
Over the next month we will be offering further insights to help our followers to #Learnhow LINPAC is committed to reducing food waste.

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